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Social media for builders and trades

The work speaks for itself on site, but nobody sees it, and word of mouth is slow. Here is what Studio would plan instead, for a fictional business, Hartley Building.

Hooks that stop the scroll

  • Before and after: the wall the last builder said couldn't be saved.
  • What a fair quote should list, line by line.
  • The one question to ask any builder before you sign.

The mix across a month

Before-and-after proof on Instagram and Facebook; quote explainers on Facebook groups; local reviews answered with care.

An article, not just posts

We plan to add a long-form piece each week, such as How to read a building quote: what should be on it, and the red flags. Each post that week would point back to it.

Hartley Building profile picturehartleybuildingInstagram
A cartoon character for Hartley Building

Before and after: the wall the last builder said couldn't be saved.

hartleybuilding Thursday's job: a damp back wall, fixed properly. Swipe for the before, the cause, and what we did about it.

  • Proof
  • Live-action phone
  • Serious

Example made by us for this page; Hartley Building is fictional. Words on images are set in code, never drawn by AI.

Illustrations made with AI.