Social Media Assistant
Compared with schedulers
A different way to pay, and a different job.
Schedulers post what you have already made. Social Media Assistant plans it, makes it, checks it and posts it.
How the schedulers charge
Read from each vendor's own pricing page on 1 November 2026. Plans change; check the vendor's page before deciding.
| Product | Charges by | API access |
|---|---|---|
| Buffer | Channel | On every plan, with limits |
| Postiz (cloud) | Bundle of channels | On every plan |
| Hootsuite | User | Not stated on the page |
| Sprout Social | Seat | From the Advanced plan |
| Later | Social set | Not stated on the page |
| Planable | Workspace | Not stated on the page |
| SocialPilot | Account bundle | Enterprise only |
| Metricool | Brand bundle | Advanced plan only |
Where Social Media Assistant differs
| Typical scheduler | Social Media Assistant (planned) | |
|---|---|---|
| Price follows | Channels, seats, brands or workspaces | What is made, above a small base |
| Making the content | Done elsewhere, in other tools | Cards, video, avatar and voice made inside |
| Fit per platform | One file, posted to several places | A cut per platform, safe zones checked |
| Price shown | The plan price | Each job priced before it runs, with a cap |
Who it is not for
If you post to one channel, make everything yourself and are happy with your scheduler, you don't need this. It is for businesses that want the content made and fitted to each platform, not only queued.