Social Media AssistantSocial media for salons and beauty
Gorgeous work goes up with the same caption every time, and the bookings don't follow. Here is what Studio would plan instead, for a fictional business, Lumen Hair.
Hooks that stop the scroll
- You've been washing your hair wrong. Here's what changes.
- The colour she asked for, and the colour we talked her into.
- Behind the chair: what a consultation really looks like.
The mix across a month
Transformations on Instagram and TikTok; playful chibi explainers for aftercare; booking prompts on quiet weekdays.
An article, not just posts
We plan to add a long-form piece each week, such as The questions a good stylist asks before they pick up the scissors. Each post that week would point back to it.
lumenhair
Instagram
You've been washing your hair wrong. Here's what changes.
lumenhair She came in for a trim. She left with the colour she'd wanted for years. Here's the conversation that changed her mind.
Example made by us for this page; Lumen Hair is fictional. Words on images are set in code, never drawn by AI.
Illustrations made with AI.